Sara Cantor AyeFounder
Sara works as an advocate for the user across every step of the design process, and believes that by making research tangible, visual and memorable, we can generate the empathy needed to design truly human-centered change.
George co-founded Greater Good Studio to increase the impact of his user-centered design practice. He remains wildly optimistic that we can solve the most entrenched problems of our time, together for the greater good.
Mark KingResearch Director
Mark joined Greater Good Studio to fulfill his passion for creating a better world for all people. He has worked with many clients to help them get closer to their users and create innovative offerings to drive their future.
Annemarie SpitzDesign Researcher
Annemarie's design work has focused on understanding complex human systems and facilitating small interventions to spark change toward a more joyful world. She believes that if you watch and listen closely, opportunities can be found in every challenge.